His massively popular co-album with Kanye West, Watch the Throne, was removed. As co-owner and public head of streaming service Tidal, which he bought in 2014 to compete with the streaming giants, the Brooklyn-born rapper is clearly using his back catalog to pull consumers toward his streaming product.
Trying to remain calm about Jay Z pulling his catalog from Apple Music + Spotify pic.twitter.com/pWZRD5EZic
— MASS APPEAL (@MassAppeal) April 7, 2017
Whats left are his middling projects with Linkin Park (2004’s experimental Collision Course) and R. Kelly (2002s The Best of Both Worlds and 2004sUnfinished Business), and well as his feature work with other artists. Hova has removed his albums from competing streaming services before. After Tidal launched, he removed 1996’sReasonable Doubt, his fantastic debut album, from other services. The Blueprint series was later removed as well.
Jay Z took his music off spotify including Watch the Throne pic.twitter.com/454UPI8JON
— Yin (@AnvarieAtrl) April 8, 2017
Read more: https://www.dailydot.com/upstream/jay-z-streaming-catalog-spotify-apple-music/