HAIIRO DE ROSSI and Ichi Takashi tackle delicate issues with “Attitude” [video]

By Tayo Odutola Word Is Bond

Japanese rapper HAIIRO DE ROSSI makes his entry on TWIB with the insightful track titled “Attitude” featuring Ichi Takashi. The record is a jazz-infused boom-bap (produced by 1Co.INR ) track that sees HAIIRO diving into topics like police brutality in the US, the rise of Asian hate, BLM, Covid-19, and more. Armed with a smooth and somewhat off-beat flow, he holds nothing back and gives his two cents on the issues weighing on his chest. Takashi joins him on the track with a soothing melodic chorus to tie things up.

The video is directed by HAIIRO’s longtime collaborator Yunsoo KIM, who is also a movie director. The visual is cinematic and strays from the norm with its somber, black and white aesthetics and use of long performance shots

Download “Attitude” on all DSPs here.

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